Sharon Osbourne Insists Ozzy AI Avatar Is Not a “Money Grab”

Sharon Osbourne is defending the recently announced Ozzy Osbourne digital AI avatar after receiving some backlash, insisting it’s not a “money grab.” The digital avatar project, which is still in production, has already been the source of controversy and speculation, prompting previous responses from Sharon and Jack Osbourne, including the latter saying, “It’s not gonna be fucking lame”. Get Ozzy Osbourne Albums on Vinyl Sharon and Jack announced the planned Ozzy avatar at Licensing Expo 2026 this past May, where they introduced the collaborative project in partnership with Hyperreal and Proto Hologram. In a new interview with Metal Hammer, Sharon said, “I’ve seen such shit online about it being a ‘money grab.’ Why would I need to do that? It’s not as if I’m using Ozzy to sell fucking weedkiller or beer. Ozzy loved the idea. We’ve been talking about it for 10 years.” She continued, “Ozzy has this great body of work that took a lifetime to do – why shouldn’t he still be seen? Why should we have to watch the same videos over and over again, when there’s technology available that means we don’t have to? If you don’t like it, don’t go see it. I’m not at people’s houses with a fucking g...